Curriculum Vitae

I am a Graphic Designer with a keen interest in screen-based and interactive media, particularly web design, interactive branding and online forms of participation. Personal skills include adaptability, team work-based approach to problem solving, planning and project management. Above all, the single most important goal for me, is to continue discovering, learning and experimenting with technology and the way it relates to and helps human beings.

I have been exposed to and worked with web technologies and languages such as Macromedia's ActionScript, XHTML, HTML, CSS, XML, ECMAscript, ASP classic and MSSQL. I also possess basic knowledge and experience in PHP, MySQL and Lingo.

2001 to date · Makinita LLC - Miami. (Working from Bogotá and London)

—Website: www.makinita.com | Address: 7909 SW 104 St. Suite 213 Miami, Fl 33156

Working for a varied range of multinational clients, including Procter & Gamble, Red Cross of America, Nestle and Carnival cruise lines, this company specialises in multicultural branding using media as the Internet, kiosks and P.O.P material to deliver high impact messages to wide audiences in the USA and Latin America.

Project Manager- Art Director- Founder Member:

My role involves the overseeing of the whole creative and production process, as well as the required hands-on work on a variety of projects for blue chip clients. This position requires decision taking, planning skills, and the ability to resolve complex problems, using all the potential and resourcefulness of a small team of in-house developers and freelancers.

2004 · Tamarin Design Ltd

—Website: www.tamarin.co.uk | Address: 225a Camden Rd, London, NW1 9AA

This London based design studio develops onscreen design solutions for corporations and individuals.

Freelance designer:

Working as a contracted programmer, my job is to implement the functionality to a series of Flash educational activities that aim to encourage young girls to get interested in computers. The code is developed in ActionScript.

2000 - 2001 · Fusion Networks Inc

—No longer operating

With offices in several countries in the Americas, this Florida based company was involved in the development of interactive branding, online content and customer relationship management solutions (CRM).

Project Manager and developer:

I was in charge of the online entertainment department, coordinating a team of 2 software engineers and 2 graphic designers. Our job was to develop light weight-online games and entertainment applications for the Internet portal Latinfusion.com and other clients such as: McDonalds, Televisa, Procter & Gamble, Mattel and Pepsi, among others. Apart from being in charge of the development team, I was also responsible for good part of the front end programming of the projects and the integration with the back end. Additionally, I took part in the development and implementation of front end technologies for the large Internet portal the company owned. This job gave me the opportunity to improve my programming and design skills, while giving me valuable experiences in the field of project management for multimedia projects.

1999-2000 · Red Colombia

—Website: www.redcolombia.com.co | Address: Av. 13 # 120 -12, Bogotá Colombia

This design company developed projects for Colombian and Latin-American clients, including websites, intranets, and extranets.

Web developer

While working for this company I worked as part of the creative team developing websites, online games and e-card applications.

1994-1999 · Universidad Nacional de Colombia, BA in Graphic Design

—Website: www.unal.edu.co | Address: Carrera 30 calle 45, Bogotá Colombia

Further education and short courses:

2004 · Advanced Adobe Premiere and an Introduction to After Effects - City Lit College. (London, UK)

2004 · City And Guilds. Level 2 Diploma for IT practitioners - software development (Java) - City and Islington College. (London, UK)

2004 · IELTS certificate 8.0 - University of Westminster. (London, UK)

2003-2004 · Italian language beginners levels 2 and 3 - Italian Cultural Institute. (London, UK)

2003 · Cambridge Advanced Certificate in English - City and Islington College. (London, UK)

2003 · The Drawing Skills Workshop - Central Saint Martins College of Art and Design. (London, UK)

2002 · Italian language. - Istituto Italiano di Cultura (Bogotá, Colombia)

1999 · Publishing design. Universidad Nacional de Colombia (Bogotá, Colombia)

International conferences:

Mar 2002 · Offline Flash Film festival, Barcelona

Nov 2000 · Flash Forward 2000, London

2004 · Lápiz de Acero nomination - Makinita LLC.

—Website: www.proyectod.com

The Crest Magic CD-ROM project developed for Procter & Gamble was nominated in the Interactive media category of the Lápiz de Acero awards, an event organised by the Proyecto Diseño Colombian design magazine.

2002 · Lápiz de Acero award - Makinita LLC.

—Website: www.proyectod.com

First prize in the Internet category awarded to "El Misterio de la Calle 13", an online adventure game developed for the USA networks T.V. channel

2001 · Business building Billboard awards | Best Innovation award - Fusion Networks Inc.

The Mission Refresh game, developed for the Head And Shoulders brand, was awarded with the Best Innovation in Marketing prize by Procter & Gamble.

Fiction, poetry, Cinema, Indie music scene and video narrative are among my spare time activities, which also include research and development in various non-commercial ongoing online projects (www.ultrasuperuich.net) ranging from experimental graphics and illustration to web-based interpersonal communication.