Solutions

Slightly complex problems and needs were resolved by these solutions, using sound, video, animation and text

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Crest Magic

  • Year: 2002.
  • Client: Procter & Gamble.
  • CD-ROM
Crest Magic cd screenshot

Parents and children of hispanic descent in the USA were the target for the P.O.P campaign, which aimed to entertain and educate about oral hygiene. The complete solution included the CD-ROM, coloring book and stickers.

My role in this project included planning, project management, front end programming and CD-ROM art direction. Developed by Makinita LLC.

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Projects in this category

Copyright © 2004 Alejandro Zamudio Sánchez